Pro.So – Global Startup & Executive Retreat

Corporate Retreat + Full-service Management
Client: Pro.So – Association of startup founders, CEOs, and executives (MIT alumni)
Location: Maremma, Tuscany
Date: May 2025
Participants: 40 international guests

What we did

In May 2025, Pro.So, an association bringing together startup founders, CEOs, and executives — all former MIT alumni from around the world — decided to meet in Tuscany for three days of sharing, brainstorming, and engagement.
We were contacted just 10 days before their arrival with the challenge of designing a full three-day program combining professional sessions with memorable leisure activities.

We managed all international and domestic transfers from multiple airports to bring participants together at a luxury 5-star estate in the heart of Maremma, Tuscany.

The program included:

  • Morning business sessions in fully equipped meeting rooms, designed for both small group discussions and full assembly gatherings.
  • Afternoon and evening experiences curated to delight the palate, ignite passions, and encourage networking.
  • A creative and meticulously planned treasure hunt through the hills, towns, and villages of Maremma, with participants driving vintage cars — we arranged the transfer of 20 classic vehicles directly to the hotel gardens for the start of the event.
  • Tuscan product tastings highlighting local delicacies.
  • A private visit to a local vineyard and winery, including a guided tour and wine tasting of their finest labels.

Gourmet dinners showcasing the best of traditional Tuscan cuisine.

The result

The retreat offered the perfect balance between professional exchange and authentic Italian lifestyle experiences.
Participants had the opportunity to discuss their successes and challenges as startup leaders in an inspiring environment, while enjoying panoramic views, exclusive activities, and unforgettable moments that would have been impossible to experience on their own.